Innovative BioPharma, LLC (IBP) serves the pharmaceutical, bio-science and nutrition markets with a wide array of marketing, communications, and consulting services focused on developing and executing innovative solutions to drive product share for our clients. At its core, IBP consists of communication specialists that work to convey your unique message to prominent health care professionals. Our marketing strategists have worked for top 5 pharmaceutical companies, creative agencies, patient advocacy groups, and consumer healthcare groups. We have held positions in medical/scientific affairs, clinical services, account management, corporate training, strategic marketing, product management and field sales.
We’ve walked in your shoes. We use a variety of strategies to help you reach physicians, nurses, pharmacists, practitioners, key opinion leaders, and a multitude of other industry professionals in North America and abroad. We provide exceptional and customizable content and marketing campaigns to achieve your objectives.
Consulting Services for the Medical & Healthcare Fields
As industry-experienced professionals, IBP understands the complexity of the medical market. We have the capabilities and resources to analyze the past to prepare for future trends and give your brand team a competitive edge
Below is a comprehensive list of our services. If you’re in need any of the following, simply click and choose the best options for you and your team.
Integration within client teams to provide constant support and strategic guidance is key to delivering seamless, world-class programs and educational materials. We collaborate with you to develop a comprehensive plan for the future, drive innovation, and achieve ultimate success. You may begin to think that we actually work at your company. The medical and technological markets are constantly evolving, so a review and restructuring of objectives, big or small, is your ticket to product and team success.
In our global world, it is essential to leverage communication strategies across continents, countries, regions, and in local markets. IBP’s experience with global customization and localization will help you navigate the road to developing consistent, approvable global communication and training materials.
Content Writing and Marketing
When you’re in need of content development and management, IBP is there for you. We specialize in developing communications and training materials that are accurate and approvable. We work with you to develop, brand and present disease awareness slide kits, scientific posters, case study compositions, exhibitor booths, and sales aids. The right words will drive your key points home and influence target audiences.
The right look and feel combined with the right words make the difference. IBPs design team will provide fresh, creative ideas that meet your team’s objectives.
IBP develops customized single or multi-channeled programs specifically designed to maximize message impact and deliver a high return on investment (ROI). Virtual communications, product theaters, and professional symposium structuring and management are just a few of the tools that we can help you employ to successfully deliver your message.
IBP’s talented team of meeting planners provide guidance and support all facets of meeting management, from faculty and attendee recruitment to seamless execution at the live event and post-meeting reporting. With an emphasis on strategic planning and calls to action, we help build a strong agenda with seamless logistical planning and execution for a top-notch professional interaction with your customers.
To assist you in maximizing outreach and compiling important and valuable data in an accessible and user-friendly space, IBP offers its services as eMedia experts. This virtual means of interaction provides your key audiences access to information 24/7. Website management, Web and Social Media Strategy, HCP Portals, Analytics, eDetailing channels, eModules with built-in learning benchmarks and assessments, podcasts, satellite broadcasts – each outlet gives your audience control without taking any away from your team.
KOL Identification and Advocacy Management
The movers and shakers of your industry shape the future of the market. IBP can identify these key opinion leaders, or influencers, to help build or strengthen relationships and maximize your chances at obtaining advocacy and sponsorship. We target clinicians from relevant disease states and brands, map their impact region, and provide you with the results.
IBP specializes in medical writing for professional presentations and publications. From author identification to submission, IBP leads the charge in managing deadlines against journal author guidelines and your team’s objectives. If you’re in need of comprehensive writing support for your lead author so that your message may be delivered succinctly and professionally, we are your partners. We actively work with the cross-functional teams throughout the process of writing a manuscript to ensure a bona fide, seamless process.
With the FDA holding companies accountable for the presentations of their speakers, speaker training and accurate speaker bureau management is an essential industry activity. IBP has extensive expertise developing and executing live and Web-based training for both speakers and internal team members, such as global counterparts and the sales force. Applying appropriate learning skills in the right training environment allows a brand’s marketing objectives and key messages to be communicated and delivered with consistency, accuracy, and effectiveness. Professional live meeting execution and reporting of the speaker’s bureau within budget is what we do.